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Before rhinoplasty by areaAfter rhinoplasty by area
# Precise Structural Analysis Rhinoplasty# Customized Area Correction

Analyzing each structure of the nose separately
to redesign its balance

Rhinoplasty by Area

Area-Specific Rhinoplasty

What Is Rhinoplasty by Area at SH Plastic Surgery?

SH Plastic Surgery

The nose may look like one unit, but several structures, such as the nasolabial angle, nostrils, septum, tip and bridge,
balance one another to form its shape.
Simply raising the bridge may not improve the overall balance.
Nasal problems often stem not from one cause but from several structures acting together.

  • The tip looks droopy → a nasolabial angle problem
  • The nostrils show a lot from the front → a nostril structure problem
  • The nose looks crooked → a septal structure problem

SH's rhinoplasty by area analyzes the nose not as a single shape but as structural units, accurately locating the problem areas and precisely correcting only the areas that need it.

The quality of rhinoplasty lies not in height,
but in the stability of each structure connecting harmoniously.
Dr. Seonghun Kim, SH Chief Director
01

Before & After

Not surgery that changes shape,
but structural design that restores structural balance

02

Before & After

Steady even as time passes:
a stable nasal support structure

SH's Approach to Facial Structure

Leonardo da Vinci's
structural analysis
SH's rhinoplasty by area

To draw a beautiful face, Leonardo da Vinci
did not simply trace its outline.
He divided the face by reference points and analyzed the role of each position.

SH rebuilds the nose not through partial correction, but
through precise structural design and balance within the structure.

SH Before & After

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※ Results of surgery or procedures vary from person to person.

Columella Surgery

What Is Columella Surgery?

Columella surgery corrects the line running from the tip to the lip to an ideal angle.

By lowering a retracted columella or raising a drooping one, it improves overall proportions for a three-dimensional, balanced facial line.

If necessary

When Columella Surgery
Is Needed

  1. If necessary 01

    Your philtrum
    looks long

  2. If necessary 02

    Your columella
    is crooked

  3. If necessary 03

    Your columella is not visible from the front or side

  4. If necessary 04

    Your columella hangs down and looks droopy

  5. If necessary 05

    A sunken philtrum makes your mouth look protruding

Columella Surgery Procedure

  1. Step 01

    1. Precise analysis and design

    After precise 3D-CT analysis, the exact problems are identified and the design is made.

  2. Step 02

    2. Surgery

    The columella is corrected by lengthening or raising it.

  3. Step 03

    3. Completion

    Correcting the nasolabial angle creates a three-dimensional, defined nose line.

Effects After Columella Surgery

  • Effect 01. Corrected line between the tip and philtrum
  • Effect 02. Improvement of a protruding mouth and long-looking philtrum
  • Effect 03. Improvement of arrow-shaped and upturned noses
  • Effect 04. A three-dimensional nose line
  • Effect 05. Improved nostril shape and show
  • Effect 06. Overall facial harmony and balance

SH Plastic Surgery's Surgical Principles

Plastic surgery is not simply a technique for changing appearance;
it is medicine that understands the structure and balance of the face.

For natural and stable results, SH Plastic Surgery performs surgery
based on the following principles.

1

We analyze structure first

The eyes, nose and face are not independent structures; they influence each other to form your impression.

SH Plastic Surgery does not look only at the shape of the eyes or nose; we analyze

  • Eyeball position
  • Brow bone structure
  • Facial skeleton
  • Tissue balance

to understand the facial structure first.

2

We value balance over excessive change

The goal of plastic surgery is not to change the face excessively
but to improve its overall balance.

SH Plastic Surgery considers facial proportions and harmony
to pursue natural and stable change.

3

Surgery begins with design

Good results are not suddenly created in the operating room.
We create a design suited to your facial structure through accurate analysis, and the surgery is performed based on that design.

SH Plastic Surgery performs design-based surgery grounded in structural analysis.

4

We consider long-term stability

Results should look natural not only right after surgery but also as time passes.

SH Plastic Surgery chooses the surgical method
with tissue stability and long-term change in mind.

5

Patient safety comes first

The most important thing in plastic surgery is patient safety.

  • A dedicated, accountable medical team
  • Surgeon name disclosure in the operating room
  • Systematic management of the surgical environment

These measures keep the surgical environment safe.

SH PHILOSOPHY

Natural beauty
begins with structure and balance

SH Plastic Surgery designs change based on an understanding of facial structure,
not a simple change in appearance.

The change that suits each patient most naturally:
that is SH Plastic Surgery's standard for plastic surgery

SH Precision Diagnosis System

Diagnosis that analyzes even hidden causes makes the difference in results.
Before surgery, SH Plastic Surgery goes beyond a simple assessment of appearance, using a precise diagnosis that considers function · structure · internal condition
to reduce unnecessary surgery and lower the likelihood of revision.

Precise endoscopic diagnosis

Before surgery, endoscopy accurately diagnoses rhinitis, congenital nasal cavity deformities, sinusitis, nasal valve problems and other
internal structures that cannot be seen with the naked eye

Functional problems are identified in advance to plan surgery that considers both aesthetics and function
Accurate diagnosis is what makes results last.

SH Post-Operative Care System

SH Plastic Surgery systematically manages swelling, pain, scarring and the other recovery concerns
patients worry about most, with a 1:1 personalized care system.

  • System 01

    Swelling injection treatment

    Injections that help relieve swelling and bruising for faster recovery of the surgical area
    Care that speeds recovery and brings your return to daily life sooner

  • System 02

    Swelling laser care

    Laser care effective for relieving swelling, for faster recovery of the surgical area
    Helps tissue stabilization and recovery

  • System 03

    Scar injection treatment

    If a scar hardens or becomes raised, scar injections tailored to your condition soften and improve it
    Early scar management to maintain a natural result

  • System 04

    Recovery management system

    Warming blankets & instant warm-air units verified for safety to international standards
    Help maintain body temperature and blood circulation after surgery for a more stable recovery

  • System 05

    LDM ultrasound care

    Uses ultrasound energy to support skin tissue recovery
    and helps tissue stabilization and swelling relief.

  • System 06

    Radiofrequency care

    Uses radiofrequency energy to improve blood circulation
    and support tissue recovery and skin condition.

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